Name: Emma Griffin

Age: 21


Emma, from Cradley Heath, Birmingham, is taking part in Deloitte Ride Across Britain and hoping to raise £2000 for the Princes Trust.

She started cycling just under 2 years ago, and instantly loved it. She’s a mountain biker at heart, and although it’s often muddy, wet and cold, she finds it so exhilarating and completely worth the pain of the hills!

Emma bought her first road bike in order to try and build her muscles to make the mountain biking easier – and instantly found another new hobby. Weekends soon became mountain biking on Saturdays and road riding on Sundays, which was perfect – if not a little tiring.

She stumbled across Deloitte Ride Across Britain and thought it would be a really good challenge, something to remember. She is now riding the 969 miles in order to raise money for our Title Charity, The Princes Trust.


“I will cross the Scottish border on my 21st birthday! Definitely a way to remember it!”


Emma wanted to raise money for the Prince’s Trust because she was given a training contract by her employer, KPMG. Without this she wouldn’t have been able to go to university. She started after her A-Levels and spends about half the time at university and half the time at work as an auditor. At the end of the five years she will have an Accountancy degree from the University of Birmingham and be a chartered accountant with ICAS.

“I wanted to raise money to help support other people my age who also need help.”

“To raise money I have done loads of bake sales at uni, my office and my boyfriend’s office,” she says. “I did a sprint triathlon to combine training and fundraising, have done car washes and made a load of preserves to sell, using the apples in my garden. And obviously I’ve used blackmail and persuasion on my family and friends!”

Emma Griffin on Deloitte RAB

Emma Griffin on Deloitte RAB

The training for the ride has been tough. “Getting the rides in around work and studying has turned into a bit of a nightmare!” she says. “The new routine is getting up at 4am to either do hill repeat endurance rides or two to three hour sprints before work. It can certainly be a bit tiring, but hopefully it will all pay off.

I’m still wondering what the heck I’ve got myself in for! I know it’s going to be a bit painful, and am sure there will be times I’d rather sell my bike than get back on it! But I’m hoping the beautiful scenery I will get to ride through will help me along the way. So all in all, a bit nervous, but I cannot wait for the epic journey I have ahead and I’m so glad I get to do it to raise money for such a good cause.”



To Sponsor Emma, head to:

Contact Info

LU.416, The Lightbulb,
1 Filament Walk
Wandsworth, SW18 4GQ
Call us at 0845-486-2012
(09:30-13:30 Mon-Fri)

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